Top 3 Tips for Posting to Facebook for Hotels

Top 3 Tips for Posting to Facebook for Hotels

1. MAKE A PLAN! First of all ask yourself what you want to achieve from your Facebook posts? Developing a social media strategy will help you convey your message and stay true to your brand. While ‘likes’ are desired, driving traffic back to your website and...
How to stand out in the research journey

How to stand out in the research journey

Gone are the days where we paid someone else, like a travel agent, to do our research for us.  With the mass amount of information at our fingertips on the internet it seems that doing your own research has become second nature and let’s face it, you can do it from...
The Billboard Effect

The Billboard Effect

Once upon a time, in a world far away – well actually not that long ago, but before the thing we now know as the internet existed – hoteliers had to find clever ways to advertise their product without spending their entire budget on something that would not...
Intro to hotel industry jargon

Intro to hotel industry jargon

At Koncept Konnect we work with a lot of Accommodation Managers who are BRAND NEW to the travel and hotel industry and the jargon that comes with it.  Imagine what it sounds like to them when we all start throwing phrases around such as; ‘What’s your current...