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The Billboard Effect

The Billboard Effect

Once upon a time, in a world far away – well actually not that long ago, but before the thing we now know as the internet existed - hoteliers had to find clever ways to advertise their product...

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Are you running direct and OTA promotions?

Are you running direct and OTA promotions?

It is really important to set up OTA and direct promotions regularly. OTA promotions to keep your ranking and visibility high when the consumer searches and a direct promotion ensures that your...

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Government Tourism Stimulus Package

Government Tourism Stimulus Package

So we all know that the Federal Government has released it’s latest economic stimulus package for the tourism sector.  The focus is on the following destinations and will be offering $1.2b in half...

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Holiday Here This Year!

Holiday Here This Year!

See Australia – Our home – And support all the incredible people who live here. Because now, more than any other time, Australia needs you to say, “I’m going to holiday here this year.” Koncept...

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Benefits of outsourcing your marketing

Benefits of outsourcing your marketing

If you are not focussing sufficient time on your hotel marketing you are at risk of losing money and being stuck with empty rooms. Bookings are only made by people who can find your accommodation,...

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