Here are some tips on how to write great hotel review responses for TripAdvisor, OTA’s and social media:
1. THE GOOD REVIEW
Take the time to respond to even the most glowing review as it has great benefits. It encourages loyalty and can turn those guests into brand ambassadors who will recommend your hotel to others.
2. THE MIXED REVIEW
In the case of a mixed review first thank the guest for choosing your hotel and for taking the time to write the review. Reinforce a positive comment that the review featured and go on to address any issues the guest had.
3. THE BAD REVIEW
Responding to negative reviews is undoubtedly vital not only in the eyes of the reviewer, but also for other potential visitors reading reviews. Ensure your response is evenly-toned, respectful, and addresses the guest’s concerns.
TripAdvisor found that 65% of their users are more likely to book with a hotel that responds to reviews (versus a similar hotel that doesn’t), and 85% of their users say a good management response to a poor review improves their impression of a hotel.
SHORT ON TIME?
Why not talk to Koncept Konnect to see how you can assist you with your TripAdvisor Review responses.
Original Article Source: TripAdvisor