How to Write Great Hotel Review Responses

How to Write Great Hotel Review Responses

Here are some tips on how to write great hotel review responses for TripAdvisor, OTA’s and social media: 1.  THE GOOD REVIEW Take the time to respond to even the most glowing review as it has great benefits. It encourages loyalty and can turn those guests into brand...
The Importance of Data Collection

The Importance of Data Collection

Data collection is the process of gathering and measuring information on targeted variables in an established system that then enables you to answer relevant questions and evaluate outcomes. Whilst methods vary in different fields of business, the emphasis on...
So, what is a GDS?

So, what is a GDS?

What is a GDS? A GDS (Global Distribution System) is a worldwide computerized network used as a single point of access with real-time inventory for reserving airline seats, hotel rooms, rental cars and other travel related to travel agents and corporate companies....
Organic vs Paid Social Media … And Why You Need Both

Organic vs Paid Social Media … And Why You Need Both

ORGANIC SOCIAL MEDIA Put simply, organic social media is anything that happens on social media without paying for it. When you post anything to your page and don’t pay to ‘boost’ it, you are creating an organic post. Social platforms work on algorithmic feeds and they...